Selling on any POD site can only ever offer passive income, otherwise known as 'Pocket Money' or 'The Tip Jar'. With that in mind an artist should focus their time and energy on creating art. Passive income should make itself. Offering buyers a handful of select artworks for a limited time and in a limited format promotes sales much more than listing hundreds or thousands of mediocre and samey artworks. Quality over quantity always wins hands down. It's the strategy I have adopted with all of my passive POD income selling outlets.
Buyers are more likely to finalise a sale if they know the product they desire is only available for a limited time. It also pays to offer one style of artwork on any given POD platform. I've chosen to offer caricatures only in my FY! shop. It's a simple sales model which feeds the art collector's craving for exclusive artwork that is affordable.
0 Comments
Changes at #Society6 this year will deter many #artists from #selling on their website.
Not only did they start deducting delivery costs from artists #commission #earnings but they have also implemented a paid shop plan structure. Any artist who wants to list more than 10 artworks has to pay for the privilege! Even successful artists on their platform will have to think twice before committing to such a hefty annual cash outlay to sell #POD art on a sales commission only basis. The pricing structure is simple but as any POD sales outlet only affords an artist a minimal #passive #income many will quit Society6 altogether. Passive doesn't have to be paltry. I have sold on #S6 for some years now and would be out of pocket if I had to pay to sell. My way around this problem is to stay with the free shop option. As stated in my new S6 artist's biography, "Annually each #January #YogiYarntailandMe will list up to 10 new designs #exclusive to Society6. These #limited designs will also be exclusive to 1 product only. These designs will not be offered for sale here or elsewhere after end #December.It is not possible to purchase a particular design on a different product, or after the December deadline, so please remember that these are limited designs." Society6 claim that this pay to sell way forward will rid us of the huge mass of poor quality art now offered for sale on their platform. Unfortunately it won't. Just look at any of the other major POD sites which charge an artist to sell and you'll see far more bad art than good. My new selling tactic on Society6 means that I can offer buyers artwork exclusive to that platform and exclusive to one product. To start with I will list up to 10 designs in January and remove them in December of each year. I've listed 3 new and exclusive designs, each available on 1 product only. These will be for sale until December. YogiYarntailandMe Funky Furniture @ Society6 Take a look and tell me what you think of my new selling strategy. |
Archives
May 2024
Categories
All
|